Amazon just added a lot more Prime members
Amazon is accelerating efforts to sign up more low-income shoppers by extending its Prime membership program to Medicaid recipients.
Shoppers on Medicaid will pay $5.99 for Prime, while shoppers who receive Electronic Benefits Transfer cards (used to disperse government food and cash benefits) will pay $6.99 for Prime.
Free two-day shipping and the other various perks of Prime remain identical for those applying with a Medicaid or EBT card, with the 54% reduction in membership serving to entice lower-income shoppers.
Last year seven online food retailers, including Amazon and FreshDirect, began accepting food stamps from the Supplemental Nutrition Assistance Program (SNAP).
Other participating retailers include Safeway, ShopRite, Hy-Vee, Hart's Local Grocers, and Dash's Market.
"Amazon is excited to participate in the USDA SNAP online purchasing pilot," the company said in a press release. "We are committed to making food accessible through online grocery shopping, offering all customers the lowest prices possible."