Chewy Launches Pet Insurance Plans

Currently available in 31 states, PetSmart's Chewy will expand CarePlus nationwide by late 2022.
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PetSmart’s Chewy has launched a suite of insurance and wellness plans for pets, dubbed CarePlus, in 31 states. Chewy plans to roll out the offerings nationwide by late 2022, according to a news release from Chewy.

CarePlus, provided by pet insuance company Trupanion, is the latest addition to Chewy’s growing health and wellness portfolio aimed at expanding access to affordable pet healthcare. CarePlus services include 24/7 access to Chewy’s popular (and at times viral) customer care team that can provide education on insurance as well as the ability to instantly connect with licensed veterinarians through Chewy’s telehealth service known as Connect with a Vet and 100% cost coverage for eligible prescription medication, supplements and veterinary diet food purchases on 

“The launch of CarePlus is a significant step forward in our mission of making pet healthcare more affordable and accessible,” said Mita Malhotra, voce president of Chewy Health, in the release. “Innovating to improve [the] customer experience is the cornerstone of our customer strategy. Our thoughtfully designed and customized selection of wellness and insurance plans will empower pet parents to always say ‘yes’ to high-quality care that will help their pets live longer, healthier and happier lives.”

CarePlus also delivers an end-to-end user experience for veterinary and client interactions with the option for direct payments at participating clinics via Trupanion’s patented software, in an effort to reduce out-of-pocket expenses.

The wellness plans start at $20 per month and cover preventative care such as annual exams, vaccines and parasiticides. Insurance plans start at $20, $60 or $100 a month and provide pet parents with financial support in the case of accidents, unexpected illnesses and surgeries. Pet parents also have the ability to bundle CarePlus wellness and insurance plans together.

Other pet health offerings from the company include Chewy Pharmacy, an e-commerce pet pharmacy with the ability to order compounded medications; Connect with a Vet, a telehealth service that enables pet parents to connect quickly and easily with veterinarians from anywhere in the U.S.; and Practice Hub, a marketplace-based solution that enables veterinarians to streamline online pharmacy management and grow clinic revenue.