02/27/2012
Coke Extends Plant Bottles in Consumer Test
In a test that will run through May, the Coca-Cola Co. plans to roll out its Coke, Diet Coke, Coke Zero, Sprite, Fanta Orange and Mello Yello brands in eco-friendly plant-based bottles in Birmingham, Ala., Nashville, Tenn., and Atlanta. The trial run is designed to determine which brands gain the most consumer acceptance from a plant bottle, The Atlanta Journal-Constitution reported.