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Consumer Insights

A collection of news, articles and other featured content about Consumer Insights.

Cara Pratt, vice president, commercial and product strategy for KPM at 84.51°

Sets new standards for advertising precision, effectiveness and accountability

Garrett Law

Understanding a 24-year-old piece of legislation is a good place to start

Steven Boal, Quotient Technology chairman and CEO

Outlook for FSIs bleak, but small brands have a big opportunity with large retailers

Jose Gomes

Brand safety is a hot topic for retailers and suppliers

Social distancing with a six foot cooler

Brand relied on by AMC Theatres and United Airlines to assure customers of cleanliness

‘Big is Back’ in IRI Pacesetters Report

But smaller firms also make notable product splashes

Campbell, B&G and Smucker sales spike

Acosta's fifth installment of shopper survey

When normal arrives and what it looks like are unclear

Cara Pratt, vice president, commercial and product strategy for KPM at 84.51°

Kroger Precision Marketing names Nancy Winé to lead sales

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