Consumer Insights

More than 20% of U.S. consumers said they regularly shopped at Aldi, while less than 5% shop at Lidl, according to Statista.

Higher income shoppers are driving overall optimism about the economy and increase in luxury spending for the first time in more than a year.

A record number of people will participate in Halloween-related activities this year, including handing out candy, decorating their home and yard, and dressing in costume.

For retailers, the holiday season is here. Succeeding in the next few months and into 2024 requires analyzing and understanding shoppers.

India leads 21 other countries surveyed in grocery delivery — the U.S. ranks fifth slightly edging out China.

Only between 18% to 20% of legal drinking age and under 28 years old Americans said they regularly drank beer, wine or spirits.

It’s September, which can only mean one thing. Pumpkin spice is back.

More than half of adult consumers who follow social media personalities say they follow them across all their social platforms and would follow them to new platforms if they moved.

Clothing is the first choice when it comes to second-hand shopping, but only 31% of consumers said they made a second-hand purchase of clothing in the past year.

Mobile global e-commerce sales reached $2.2 trillion in 2023, and now make up 60% of all e-commerce sales around the world, according to Statista's Market Insights.

The majority of parents have gotten into an argument over back-to-school shopping, especially over the price, style or brand of a BTS item.

Back-to-school shopping isn’t exclusive to students or parents; 42% of millennials and Gen Xers who shop for their kids also plan to shop for themselves, research finds.