Consumer Insights

Super Bowl Will Be Less Super for Some Brands

New data shows how the pandemic is impacting the big game
The Six Dos and Don'ts of Holiday Pricing and Promotions

How retailers can stay on shoppers' "nice" list
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Navigating the COVID-19 Path

The COVID-19 outbreak has knocked many things off center, but the pandemic has steered shoppers back to the center of the store.
Here’s How We’ll Win the War on Food Waste

Understanding a 24-year-old piece of legislation is a good place to start
Is the Facebook Ad Boycott a Boon for Retail Media?

Brand safety is a hot topic for retailers and suppliers
Kroger Builds on an Invisible Advantage

Sets new standards for advertising precision, effectiveness and accountability
Quotient CEO Boal Offers Dire Prediction For Print Promotions

Outlook for FSIs bleak, but small brands have a big opportunity with large retailers
COVID-19 Brings Out Beer Brand’s Creativity

Social distancing with a six foot cooler
Clorox Goes to the Movies

Brand relied on by AMC Theatres and United Airlines to assure customers of cleanliness
DoorDash Raises More Money Ahead of IPO

Food delivery space is hot
‘Big is Back’ in IRI Pacesetters Report

But smaller firms also make notable product splashes
CPG Companies Seeing a COVID-19 Sales Surge

Campbell, B&G and Smucker sales spike

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