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10/25/2022
RL Pro Exclusive

Consumer Spend on Pets Going Strong

Elizabeth Lafontaine
Chief Retail Analyst, Retail Leader Pro
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One of the big-ticket purchases that got many of us through the pandemic was adding a pet to the family.

Many consumers, especially millennials and Gen Zers, see pets as true members of their family and focus their spending on pet well-being and entertainment. The focus on wellness by these generations has trickled down to inform how they care for their furry friends, too.

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