One-third of the estimated 60 million mobile users plan to make purchases from their devices this Thanksgiving weekend, according to a survey of about 900 mobile users conducted by InMobi, a mobile advertising network.
Three-quarters of consumers say they are smarter shoppers today than a year ago, while two-thirds say they shop for consumer products when they know they will be discounted, according to the Deloitte/Harrison Group "2011 American Pantry Survey" of 4,100 household shoppers.
More than half -- 52 percent -- of consumers said they would spend between $100 and $249 to host a Thanksgiving dinner this year, while 17 percent said they would spend $250 or more, according to survey conducted by Harris Interactive for CouponCabin.com in Whiting, Ind.
When surveyed about the ease of reading nutritional labels on food products, four out of 10 parents said reading assembly instructions for furniture is easier, according to a survey conducted by Kelton Research for Clif Bar & Co.'s CLIF Kid brand.
As many as 15 percent of people who visit a retailer's website this November will do so via a mobile device, according to the IBM Coremetrics Benchmark, which analyzes data from more than 500 online retailers.
Eight out of 10 shoppers surveyed said the number of animal welfare logos and labels on fresh meat packs is confusing, and they would prefer individual retailers come up with a way to assure animal welfare standards were adhered to, according to AB Sustain.
The 31 million Americans who skip breakfast each day represent an opportunity for food companies willing to target this segment with messages that focus on the importance of eating a morning meal, suggests NPD, a market research firm that released the report, "Morning MealScape 2011."
Retailers are adjusting to consumers who buy only what they need, shun premium labels, shop with coupons and are generally cautious in their spending, Wall Street Journal reporter Ann Zimmerman writes.
Articles, data and information about consumer trends and behavior.