Cos is opening its first store in Mexico next year.
The new location will be a flagship store and will feature a new design with nods to sustainability.
The store will open in time to feature the retailer’s spring/summer 2023 collection.
Cos will open a new flagship store in Mexico in 2023, marking the retailer's first store in the country as it looks to enter new markets.
The fashion retailer will open a new store in Antara, Polanco, in the summer of 2023, according to a Nov. 9 release. The retailer said the new 5,231-square-foot store will incorporate sustainability.
The location will be the first Cos store to roll out the design concept, which will include more sustainable materials like bamboo wardrobes, recycled acrylic vitrine display cases and a rail system made from recycled aluminum, according to the release. The retailer said the store is designed with “circularity” in mind, which means materials used in the store will be maintained, repaired and repurposed.
"Opening a flagship store in Mexico is an incredibly exciting step for Cos,” said Katie Reeves, managing director of North America at Cos, in the release. “We are always looking for new markets to introduce people to our brand and are confident Antara is the perfect destination for the launch. I'm looking forward to seeing how customers respond to the brand and engage with our collection."
The new store will open in time to debut Cos’ spring/summer 2023 collection, which is focused on “elevated essentials,” according to the retailer. The retailer said the forthcoming collection was also designed with sustainability at the forefront, featuring pieces that are designed to be worn beyond the season.
The London-based retailer, which offers men’s and women’s apparel , was founded in 2007 and now operates 264 locations in Europe, Asia-Pacific, North America and the Middle East. The retailer’s portfolio spans 48 physical markets, 39 online markets and wholesale partners, the release said.
It opened its first location in the U.S. in New York City in 2014. Cos is owned by H&M Group, which also owns brands that include its namesake H&M brand, Weekday, Monki and Arket. The retailer said the Mexico store represented a step in its plan to expand the business globally and attract customers in new markets.
“We are constantly exploring new countries and locations to expand the Cos brand and long-term see potential for locations across the Americas. Mexico feels like the logical next step for us and provides us with a gateway for future growth across the region,” Katie Reeves, managing director of Cos North America, told Women’s Wear Daily.