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11/02/2022
RL Pro Exclusive

Executive Q&A Series: Q&A with SmartMedia Technologies CEO Tyler Moebius

Elizabeth Christenson
Editor, Retail Leader Pro
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With all the talk of Web3, NFTs, cryptocurrencies and metaverse for retail lately, Retail Leader Pro tapped expert Tyler Moebius, CEO of SmartMedia Technologies (whose media platform SmartMedia Stack includes a self-serve, no-code, drag-and-drop NFT and Web3 design studio) to talk about how brands are harnessing the power of next-gen commerce (including a very cool activation the tech company recently launched with Selfridges).

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Tyler Moebius

Retail Leader Pro (RL Pro): How would you define Web3? What’s the most important thing that you think every retailer should know about Web3 and NFTs?

Tyler Moebius: Web3 is more than the next evolution of the internet and technology — it’s the future of how we as human beings will connect and build communities with each other online. 

RL Pro: How are retailers and brands embracing Web3 marketing strategies?

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