12/08/2011
Food Among Least Likely Items Purchased Online: KPMG Study
The items least likely to be purchased digitally are food and groceries, luxury goods and furniture, according to the a recent study by KPMG. Overall, consumers are spending considerable amounts of time shopping online and on mobile devices, with four out of 10 young adults say they spend more than an hour shopping online each day, KPMG said in a release.