02/12/2012
Grocery Retailer and CPG Brands Rank High for Visibility
Coca-Cola Co. and Kraft Foods are among the top five most visible brands, while Whole Foods Market earned top marks for social responsibility in the 2012 Harris Poll Reputation Quotient Study, Yahoo Finance reported. The survey measures social responsibility, vision and leadership, emotional appeal, workplace environment and financial performance. Apple, Google and Amazon rounded out the top five brands by visibility.