Ikea launched a test of the resale program in August at a store in Conshohocken, Pennsylvania. According to Jennifer Keesson, country sustainability manager of Ikea U.S., 100% of product that was brought in was resold instead of recycled. The limited program ran only from August. 30 to Sept. 19.
The buyback program’s national launch is also limited, running between Nov. 1 and Dec. 5. The program comes as the retailer has struggled to keep items in stock due to ongoing supply chain issues and shortages.
To participate in the program, consumers can sell back their gently used Ikea furniture in exchange for store credit at participating stores. Their furniture will go on sale at the store’s AS-IS section for a second life.
In addition to the resale program, Ikea launched “Sustainable Living Shops” in all of its U.S. locations in honor of Ikea’s new “Green Friday” campaign. The initiative offers discounts on sustainable products during November, with a dedicated section in each store to make it easier for customers to shop sustainably.
“Ikea is on a journey to become a circular- and climate-positive business by 2030,” Javier Quiñones, Ikea U.S. president and chief sustainability officer, said in a statement. “We want to help create a sustainable movement in society, and inspire our customers to acquire, care for and pass on Ikea products in more sustainable ways.”