Marketing

Southeastern Grocers and Quotient Technology have created a new shopper engagement platform called the SEG Media Hub.

Making sense of MAP policies in the age of Amazon.

Five dads are going to receive the ultimate cheesy gift this Father’s Day thanks to a clever promotion that blends digital innovation and cheese sculpting.

New standards of accountability and expectations of performance are transforming the growing field of influencer marketing.

Rite Aid is enticing shoppers with a promotion designed to increase donations to the Children's Miracle Network and increase sales at the retailer.