Path to Purchase

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Path to Purchase

Merchandising and marketing news and insights related to the transformation of the food and consumer goods path to purchase

Aisle widths and shoppers challenge execution

Liquidity preservation is key for non-essential retailers

Need for supplier collaboration heightened amid chaos

New research shows shoppers still "shopping"

Reunites with other Albertsons colleague

The INFORM Act is supported by major retailers

Key exec moves and actions

The QVC and HSN divisions of Qurate retail are helping more than 70 entrepreneurs turn their dreams into multi-million dollar businesses.

Altria outlines 10 year vision to kick habit

Teams up with resale-as-a-service provider

Amazon and Google shares slipped, but both companies still dominant.

Front end sales are poised to benefit from HealthHUB expansion.

Retailer's self-service ad platform increases transparency.

FMI's new positioning as the food industry association broadens the group's appeal to all types of food retailers.

Expansion of same day delivery service coinicides with in-home delivery pilot.

Amazon’s fleet of promotional vehicles known as Treasure Trucks has expanded to bring daily deals residents of Charlotte, Cincinnati, Columbus and Las Vegas. The program functions like a mobile Blue Light Special, a merchandising initiative Kmart devised in which stores would

Walmart is teaming up with PayPal in a blockbuster move that will allow shoppers to withdraw and deposit PayPal funds at Walmart stores. 

Veteran merchant Josiah Knutsen has joined one of the West Coast’s leading retailers of alcoholic beverages.