Publix to expand curbside pickup to more stores
At a time when Walmart and Target are ramping up their curbside pickup offering, Florida-based grocer Publix says it will add the service to more stores this year.
“We continue to test the concept and will add more locations this year,” said Brian West, Media and Community Relations Manager for Publix Super Markets, Inc. West declined to elaborate on how many more stores would get the service this year.
Last year Publix began testing curbside grocery pickup at two Florida locations. Customers place their orders on publix.com/curbside and can choose curbside pickup or delivery at checkout. Curbside orders are shopped and carried to customers’ vehicles by Publix associates.
“We’ve had great success with Publix Delivery powered by Instacart, and the demand for online grocery services has continued to grow. So we’re excited to test Publix Curbside and learn more about how to best meet the evolving needs of our customers,” said Maria Brous, director of media and community relations.
Walmart, Target and Kroger have rapidly expanded curbside pickup to more than 1,000 of their locations and told investors that shoppers love the service.
Publix, with annual sales of $34 billion, began rolling out grocery delivery with Instacart in July 2016 and by the end of 2017 plans to offer delivery from more than 90% of its stores.
Publix is privately owned and operated by its 188,000 employees, with 2016 sales of $34 billion. Currently Publix has 1,155 stores in Florida, Georgia, Alabama, Tennessee, South Carolina, North Carolina and Virginia.