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Retail Pulse

A collection of news, articles and other featured content about Retail Pulse.

Make It Mine

The rise of digital media has brought power to the fingertips of today's shopper.

Susan Viamari,

Just-in-time shopping creates fragmented trips and new — but surmountable — challenges for retailers. Quick trips — those "I need it now" grocery excursions — account for two-thirds of shopping visits and slightly more than one-third of grocery expenditures.

CPG retailers and manufacturers have to get creative in looking for new ways to drive excitement and engagement.

Powerful new product launches deliver.They build momentum. They bolster brands. They grow share. They establish new categories. And they become part of consumers' daily lives.

Retailers can experience tremendous growth in fresh foods, with convenience a driving force.

Though e-commerce sales of CPG products are projected to reach $10 billion in 2014, that number still accounts for a very small share of CPG sales. IRI's 2014 "Future of E-Commerce" advises companies to be prepared for a potential rapid acceleration in the near future.

In today's retail landscape, the consumer, armed with knowledge like never before, calls the shots, according to "Channel Migration: The Road to Growth Has Many Lanes", a granular analysis of consumers' evolving path to purchase and its impact on existing and emerging channel trends.

Consumers' desire for quick and easy mealtime solutionshas value-added meat taking center plate. During the past five years, dollar and volume sales of value-added meat have outpaced the overall meat sector by a fairly sizable margin.

For the third year in a row, Information Resources, Inc. (IRI) and The Boston Consulting Group (BCG) examined more than 400 CPG companies with annual U.S. retail sales of more than $100 million and ranked them based on their growth performance.

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