Shopper Behavior

The retail industry ranked highly among other industries when it comes to brand intimacy, according to a recent study about emotional connections with consumers.

Shoppers returned to stores on Black Friday this year, but traffic didn’t rise to meet pre-pandemic levels.

Target will close its doors this Thanksgiving and decided to make the policy permanent.

Consumers are likely to spend more this holiday season, with Thanksgiving weekend spending surpassing pre-pandemic levels.

Retailers are bracing for strong holiday sales, but consumers are still acting cautiously due to COVID-19 pandemic conditions.

Thanksgiving weekend is expected to see an increase of 2 million shoppers over last year, according to an annual survey released today by the National Retail Federation (NRF) and Prosper Insights & Analytics.

Consumers indicated they planned to get an early jump on holiday shopping this year. Did the monthly sales live up to analysts expectations?

Walmart’s third-quarter earnings results topped analysts’ expectations as the mega-retailer brought in shoppers and overcame supply chain challenges.

Nearly half of consumers already started shopping for the holiday season by October or earlier.

The 2021 holiday season is already underway, and some experts are anticipating record sales growth.

Holiday study from Oracle shows consumers on edge over high prices, out-of-stock products and delivery delays, turning some to gift cards and last-minute, on-demand gift delivery to avoid the hassle.

Consumer spending is expected to be on par with previous years this holiday season, despite supply chain constraints and disruptions.