Shopper Behavior

OnQ Gives Shoppers Control of Store Display Experience

Hayward, California-based technology and retail display company OnQ has expanded its Converge platform with the launch of touchless, interactive in-store experiences.
Top Consumer Spending Trends in 2022

After a holiday shopping season rocked by another new COVID-19 variant, consumers and retailers are still making adjustments to their behaviors at the start of 2022.

In-Store Shopping Snapped Back Over the Holidays

Shoppers returned to store during the holiday season, according to the latest figures from Buy Now, Pay Later payment service Afterpay.
Gen Z, Millennials Will Drive Social Media Spending to $1.2T

The social commerce industry is expected to reach $1.2 trillion by 2025––three times faster than traditional e-commerce.
Super Saturday Traffic Well Below Pre-Pandemic Levels

Consumers came out to shop for the holidays on Super Saturday––but the shopper traffic levels were far below pre-pandemic levels.
Retail Sales Rise Nominally in November

Retail sales rose 0.3% during November from the previous month––but were up 18.2% from a year ago.
Super Saturday Shopping Predictions Are In

The last Saturday before the Christmas holiday is coming up––and retailers are expecting big things from shoppers.
CEOs Look to Congress for Help on Organized Retail Crime

Twenty retail CEOs have called on Congress to address a recent surge in organized crime.
Retail Hemorrhages Jobs Amid Rosy Sales Forecast

The National Retail Federation (NRF) is predicting holiday shopping could surpass forecasts this season despite several economic headwinds.
Thanksgiving Holiday Weekend Shopping Dips

Nearly 180 million Americans shopped over the Thanksgiving holiday weekend, representing a dip from the record number of shoppers in 2020.
Amazon Tops Brand Intimacy Rankings

The retail industry ranked highly among other industries when it comes to brand intimacy, according to a recent study about emotional connections with consumers.
Black Friday Shopping Still Below Pre-Pandemic Levels

Shoppers returned to stores on Black Friday this year, but traffic didn’t rise to meet pre-pandemic levels.
Target Will Keep its Doors Closed on Thanksgiving For Good

Target will close its doors this Thanksgiving and decided to make the policy permanent.
Thanksgiving Weekend Spending to Rise

Consumers are likely to spend more this holiday season, with Thanksgiving weekend spending surpassing pre-pandemic levels.

Articles, data and information about shopper behaviors.