Snapchat makes its e-commerce move

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Snapchat makes its e-commerce move

By Gina Acosta - 02/06/2018

Snapchat has begun selling merchandise in a new digital store in the app.

The company has launched a new in-app Snap Store, a section where users can buy Snapchat branded merchandise.

With its first -ecomm rollout, the company may be looking to get some insight into how its user base might discover and buy products inside the app. 

Read more about Snapchat's e-comm possibilities here.