Southeastern Grocers Opens First Revamped Winn-Dixie
The revamped store, located in Jacksonville, Fla., is an attempt to redefine Winn-Dixie with a focus on fresh food, specialty stores-within-stores and more competitive prices. Amenities include produce displayed on ice from more than 50 Florida farms; a natural and organic food store-within-a-store concept called Naturally Better; a made-to-order concept called The Kitchen, which operates a stone hearth pizza oven and smokehouse; and more. It also will have “higher-end versions” of previously offered concepts, such as a deli with international and grass-fed cheeses, a fresh bakery and a meat case with a section for dry aging.
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