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Consumer Insights

A collection of news, articles and other featured content about Consumer Insights.

Three very specific non-food categories are driving unexpected growth for physical retailers.

Consumer packaged goods companies are not benefiting from the boost in the U.S. economy.

Survey reveals that technical complications during Prime Day affected consumers' path to purchase. 

The back-to-school and college shopping season is in full swing -- but retailers may not be getting the sales they expect.

Retailers looking for an edge in this extremely competitive retail landscape need to focus on garnering loyalty from shoppers, according to a new survey. Fresh research from Valassis reveals that 34 percent of shoppers – and 47 percent of millennials and 57 percent of millennial p

Consumers are opting for convenience over privacy.

Top CPG performers are generating growth by distinguishing themselves in three ways: differentiating their offerings, targeting consumers with greater precision and complementing organic growth with inorganic growth.

Consumers have high technology expectations for their retail experiences

Shoppers are increasingly uncomfortable about the potential privacy violations associated with augmented reality (AR) and artificial intelligence (AI).

Retailers that fail to use promotions or discounts to lure shoppers may be missing out on a big chance to increase sales.

Wegmans Food Markets has once more been crowned America’s favorite grocer in an annual consumer study of 12,800-plus shoppers conducted by Market Force Information.

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