Trends and Business Drivers

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Trends and Business Drivers

A collection of news, articles and other featured content about Trends and Business Drivers.

Three Old-School Fallacies CPG Brands Must Drop For Online Success In 2019

Digital marketers win with unconventional wisdom.

Nielsen and Microsoft democratize data

A strategic alliance between Nielsen and Microsoft is focused on helping consumer goods companies uncover growth and accelerate innovation.

Kraft Heinz looks to reinvent the future with $100 million dollar commitment.

Dollar Tree hopes to enhance its luck in finding retail workers in a increasingly tough labor market.

​​​​​​​The big NACS show is underway in Las Vegas where the trade group’s Chairman Joe Sheetz weighed in on the evolving competitive landscape.

There may be a second act for Toys “R” Us.

Health food retailer touts affordability of new brand available in 15 categories.

Retailer’s newest private label line test limits of brand equity.

Leading department store escalates its innovation strategy in Southern California.

Meijer is rebranding its Simply Give hunger relief initiative to increase awareness of the program.

Former PepsiCo and grocery wholesaler fills top spot at Acosta.

Seventeen top health care providers are part of Walgreens new Find Care Now digital marketplace.

An autonomous mobile grocery store called “Robomart” could make its U.S. debut as early as this summer if Robomart founder Ali Ahmed has his way.

Rite Aid improved its financial situation by selling nearly 2,000 stores to Walgreens, but major structural and competitive challenges remain, something newly hired CEO Kermit Crawford knows better than anyone.

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