Walmart Creates Website for Small Businesses, Non-profits
- Walmart has launched an e-commerce platform for SMBs and non-profit organizations.
- The website, Walmart Business, aims to streamline the buying process for these organizations.
- Organizations that upgrade to Walmart Business+ gain access to additional benefits, including free shipping and 5% savings on subscription purchases.
Walmart last week launched a new e-commerce platform for its SMB (small and medium business) and non-profit customers.
The retailer in a Jan. 20 release said the new platform, called Walmart Business, would help these businesses and organizations more easily purchase supplies to support their day-to-day activities. The new platform will eliminate complexities in purchasing and, ultimately, lower costs for these types of organizations, according to Walmart.
Walmart Business will offer more than 100,000 products, categorized in a way set up to cater to organizational buying at the SMB and non-profit level, the retailer says. The products offered focus on key areas Walmart’s SMB customers have prioritized, like office supplies, furniture, food and beverages, restroom products, electronics, facility needs and classroom needs, according to the release.
“Walmart Business simplifies restocking by grouping various items together in a way that makes sense to organizations,” said the release, authored by Ashley Hubka, senior vice president and general manager of Walmart Business.
Walmart Business customers will also be able to add up to five users to a single account and share payment methods and ordering history across teams, according to the release. Tax-exempt organizations also can enroll in the retailer’s tax-exempt program to have taxes deducted automatically from their purchase at checkout. If a business upgrades to a Walmart Business+ account ($98/year), it’ll have access to additional features that include:
- Free shipping
- Free pickup and delivery from stores on orders more than $35
- 2% rewards on orders of $250 or more
- 5% savings on eligible purchases set to a subscription
“As we continue to evolve the shopping experience, we are committed to listening to SMB and nonprofit customers to help them address the challenges they face today, and the ever-changing challenges that come with running an organization,” Hubka said in the release.
It’s the latest effort by Walmart geared toward businesses rather than individual shoppers. The retailer also in January partnered with Salesforce to sell its retail tech to third-party retailers, offering services from its homegrown delivery company, Retail Leader reported.