Whole Foods ready to participate in Prime Day
Whole Foods Market will now include an extra sales incentive for Amazon's Prime Members.
The nationwide integration of Amazon Prime benefits at Whole Foods is now being completed this summer, after roughly one year of Amazon’s acquisition of Whole Foods in August 2017.
The Whole Foods Market exclusive Prime members program was initially launched in Florida on May 16 and then expanded to Alabama, Arizona, California, Georgia, Hawaii, Mississippi, Oregon, South Carolina, Tennessee, and Washington, along with 13 other states.
Starting on June 27, Prime members will be able to save on natural and organic foods within the 470 Whole Food Market and Whole Food Market 365 stores available to customers in the U.S., Canada, and the U.K. The announcement broke just before the fourth annual Prime Day event. Amazon has yet to officially disclose the dates for Prime Day, however, it is speculated to be from July 16 for nearly 48 hours -- an increase from last years 30 hours.
“Customer feedback has been overwhelmingly positive – in fact, Prime members have adopted this benefit at one of the fastest rates we’ve seen,” said Cem Sibay, Vice President, Amazon Prime. “Since starting this rollout in mid-May, Prime members have already saved millions of dollars on everything from seasonal favorites to popular products.”
The savings continue for Prime members when they select to have their groceries delivered from Whole Foods Market stores through the new Prime Now option, and is offering free two-hour delivery on orders over $35. The Prime Now option is available for locations in Atlanta, Austin, Baltimore, Boston, Cincinnati, Dallas, Denver, Los Angeles, Philadelphia, Richmond, Sacramento, San Diego, San Francisco and Virginia Beach, and is expected to expand throughout 2018.
According to A.C. Gallo, President and COO at Whole Foods Market, this initiative by Amazon has launched excitement and energy from Prime members and its suppliers. “Our weekly Prime member deals are a hit and we’re excited that Prime members across the U.S. will now be able to take advantage of these savings in our stores.”
The savings for over 100 million paying Prime members around the world, start by simply downloading the Whole Foods Market app, signing into their Amazon account, and scanning the apps Prime Code at checkout.
Available deals will rotate weekly. Here are examples of Prime discounts available starting Wednesday.
- Organic yellow nectarines and peaches, $1.99/lb., save $2/lb.
- Made-in-house pork sausage, no antibiotics, $3.99/lb., save $3/lb.
- Mochi ice cream, including flavors like chocolate, salted caramel, and green tea, self-serve, 5/$5
- Organic red cherries, $3.99/lb., save $2/lb.
- All bulk items, including favorites like nuts, granola, dried fruit, and hundreds more, 25 percent off
- Plus an additional 10 percent off hundreds of sale items throughout the store