ARTICLES BY THIS AUTHOR

09/22/2022

Crayola Doubling Number of In-Store Experiences

The crayon manufacturer has entered into a licensing agreement with BrightColors to expand the brand's creative play in-store experience over the next five years.
09/13/2022

Kroger's Retail Media Adds Video, CTV Advertising

The new programmatic capability applies first-party retail data to boost advertising efficiency and measure CPG sales impact.
09/11/2022

Gap Taps Cultural Icons for Fall Campaign

The new campaign leverages the likeness of actress Selma Blair and U.K. artist Labrinth to help showcase a collection of apparel classics and seek out artists to reinvent its iconic logo hoodie.
09/08/2022

Loves Opens AI Smoothie Kiosk in California

The c-store chain is piloting its first Jamba by Blendid self-operating kiosk in Williams, California.
09/06/2022

Movers & Shakers: Lowe’s, Target, Chico’s & More Shuffle Leadership

Lowe’s CMO exiting, Chico’s FAS nabbing Estee Lauder’s head of marketing and Target’s leadership changes are among the latest retail executive movements.
09/06/2022

Misfits Market to Acquire Imperfect Foods

The two online grocers aim to deliver a more sustainable grocery experience and put the combined business on track to reach profitability by early 2024.
09/06/2022

Yesway Acquires Texas Chain

The emerging convenience store operator's first acquisition of 2022 comprises nine Tres Amigos stores in Texas.
09/06/2022

Ulta Doubles Down on Shoppers' Digital Experiences

Beauty retailer deepens its relationship with Iterate.ai to quickly develop, deploy and scale digital experiences for its shoppers using pre-built modules.
09/06/2022

Instacart Acquires AI-Powered Platform

Instacart is expanding its advertising capabilities with the acquisition of Eversight, a pricing and promotions platform for CPG brands and retailers within the grocery industry.
09/04/2022

Meijer Unveils New Grocery Store Concept

Opening in southeastern Michigan in 2023, Meijer Grocery will offer more convenience and a larger fresh assortment than other area stores.