Barilla Names Unilever's Colzani CEO

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Barilla Names Unilever's Colzani CEO

06/25/2012

Italy-based pasta giant Barilla has named Unilever veteran Claudio Colzani chief executive officer, effective Oct. 1. Colzani, a 28-year veteran of Unilever who has been chief customer officer since 2010, is replacing Massimo Potenza who left the family owned firm in November, Reuters said. Colzani is expected to focus on global sales of pasta, sauces and prepared meals, while also improving the bakery business, the story said.

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