As many as 15 percent of people who visit a retailer's website this November will do so via a mobile device, according to the IBM Coremetrics Benchmark, which analyzes data from more than 500 online retailers.
Eight out of 10 shoppers surveyed said the number of animal welfare logos and labels on fresh meat packs is confusing, and they would prefer individual retailers come up with a way to assure animal welfare standards were adhered to, according to AB Sustain.
The 31 million Americans who skip breakfast each day represent an opportunity for food companies willing to target this segment with messages that focus on the importance of eating a morning meal, suggests NPD, a market research firm that released the report, "Morning MealScape 2011."
Retailers are adjusting to consumers who buy only what they need, shun premium labels, shop with coupons and are generally cautious in their spending, Wall Street Journal reporter Ann Zimmerman writes.
As shopper marketing techniques have come into their own during the past decade, food retailers increasingly are becoming enhanced marketing channels.
"Eighty percent of a brand's volume is controlled by a very few retailers."