Frictionless Commerce - Winning in the Age of Now

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By Retail Leader - 04/26/2018

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Date: Wednesday, June 6, 2018 at 2:00 pm ET

From how they shop and pay to how they wish to interact with retailers and brands, consumers are in control of their own retail experiences. And while much of what’s to come is still unknown, it’s clear the future of retail demands frictionless commerce.

The desire to eliminate friction from shoppers' path to purchase and repeat purchase is fueling tremendous innovation and disruption throughout retail.  It's clear the future of retail demands frictionless commerce, but what does frictionless mean, especially as the traditional point of sale evolves into a next-gen platform of service. One thing that's clear is winning the future of retail requires understanding how to reduce shopper frustrations – while delivering ease, choice, and convenience.

For fresh insights and exclusive research on ways to win with frictionless, join Retail Leader for a webinar exploring one of retail's hottest topics. Featured presenters include Leslie Hand, vice president for IDC Retail Insights, sharing findings from the firm's most recent Retail Techscape, and Tom Chittenden, vice president and general manager or retail solutions, NCR, the global leader facilitating the self-checkout revolution.

Join Leslie, Tom and Retail Leader Editor Mike Troy as they explore:

  • Shoppers' expectations for frictionless experiences and preparing for a frictionless future.
  • The new age of impulse. How frictionless checkout impacts incremental sales and strategies to drive impulse.
  • Why one size fits all doesn't work. Interpreting and implementing different versions of the frictionless experience for different retail concepts. 

Register today to be part of this event and learn what winning retailers are doing today to prepare for tomorrow – and how you can apply their learnings to your own business. Can't make the live event? Please register anyway to listen to the on-demand replay and receive presentation materials.

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