Hudson, FAO Schwarz to launch candy chain
Airport retailer Hudson Group is teaming up with FAO Schwarz to open toy and candy shops in airports across the U.S.
Hudson Group says it and FAO Schwarz will work closely on new store openings and brand extensions across the United States that build upon the founding principles of the iconic New York–based toy brand.
“Hudson Group is committed to delivering exceptional, one-of-a-kind experiences to our guests,” said Michael Levy, chief merchandising officer at Hudson Group. “FAO Schwarz is an iconic brand that will offer a fresh and unique shopping environment for travelers. Their remarkable global recognition, combined with our expansive footprint, make Hudson Group and FAO a seamless partnership, and we are proud to add them to our outstanding portfolio of stores across North America.”
Hudson, which went public on Jan. 31, said it expects the first store openings by the end of 2019. Hudson, which started with just five Hudson News stores at a single airport in New York City in 1987, now has 989 stores in North America, most of them in airports and at other transport hubs.
“FAO has provided a magical experience for children for over 150 years and we are proud to keep this tradition alive by crafting transformative retail experiences in new environments,” said David Niggli, chief merchandising officer for FAO Schwarz. "Extending the enthusiasm surrounding our retail rollout to airports across North America is an exciting and natural progression for the brand, and we are thrilled to partner with Hudson Group, a leader in the space."