January / February 2015

While experts may not see eye-to-eye on every detail, a common thread appears throughout the chatter. It's time for retailers and manufacturers to embrace in-store digital technology–whether that's via payment, marketing or loyalty programs.

Meanwhile, one of America's most treasured events will take place in a couple of weeks: the Super Bowl. That monumental game will dominate our country's headlines, and interests, far surpassing the importance and relevance that the "game" deserves.