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Sign up now for P2P Day

By Mike Troy - 06/15/2018
Path to Purchase Day is June 19.

June 19 has been dubbed Path to Purchase Day by the Path to Purchase Institute, a division of EnsembleIQ, parent company of Retail Leader. The Institute is a membership-based organization with a unique collection of assets which are normally only accessible to members. However, on June 19 the organization will unlock its secure, members-only site, p2pi.org to showcase assets such as:

  • Retailer Profiles: Information on 32 key retailers across multiple channels, including latest activity, company overview, profiles and promotional calendars. 
  • Image Vault: More than 100,000 images of displays and signage, manufacturer packaging, graphics and in-store promotional activities. 
  • Retail Marketing Tactics: A full database comprised of FSIs, circulars, digital and mobile marketing efforts, retailer-specific campaigns, loyalty programs, cause marketing activations, co-marketing and more.
  • Trends/Seasonal Catalog. Specific retail merchandising efforts for Back to School, Breast Cancer Awareness, Halloween, Super Bowl, Winter Holidays and more.

To see what the Institute has to offer, register here.