Think like Amazon to win with e-commerce

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Think like Amazon to win with e-commerce

By Mike Troy - 04/04/2018

Sam Gagliardi, IRI’s Senior Vice President of e-commerce, doesn’t pull punches when talking about e-commerce and the Amazon challenge. He explains why the formidable company’s first-mover advantage and unique operating model can’t be replicated, but the mindset that led to its leadership position can.

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