As executive vice president of retail operations at Jushi Holdings, Brendon Lynch is leading retail strategy for the multi-state cannabis operator. We caught up with Lynch to discuss how his extensive retail background with major brands (Anthropologie, TOMS, David Yurman and more) has prepared him for the cannabis industry. Plus, Retail Leader Editor Amy Baxter and Lynch get to the bottom of the role of retail in the industry.
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Want more? Subscribe to the Retail Leader Trend Talk podcast to hear Amy and Brendon in an in-depth interview where they dig deeper into how the future of retail in the cannabis space and how the industry is immune to some of the ongoing pressures in traditional retail.